Auto Financing Provider Launches Web-Based Finance Center, a direct-to-customer, Internet-based auto financing marketplace, is now offering their affiliate and partners s a complete online auto financing solution through their Powered by finance center. Powered by provides purchase, refinance, private party, and lease buyout auto financing through private label websites and Preferred Placement technology. Customers are financing through and buying cars from their preferred dealers., an online auto financing marketplace leader, announced the launch of its private label auto financing platform, "Powered by:" The "Powered by" platform allows virtually any organization with a consumer focus and web presence the ability to offer their customers a complete online, direct auto financing center lending platform. "A private label finance platform has been in our plans from inception," said Greg Thibodeau, CEO of "'Powered by' leverages all of myAutoloan's life-cycle auto financing products, research tools, and services. We see the market for this product as being very large, with verticals in auto insurance, auto buying services, home equity, mortgage, general financial services, and more." Through the auto financing marketplace, applicants can receive up to four auto loan offers online, in real time, and can arrive at the dealership with check-in-hand, ready to buy. Consumers can also benefit from the company's Preferred Dealersm network of participating franchised dealerships. "Our Preferred Dealersm partners understand the needs of our customers and they fulfill the customer's requests for online auto financing, fair pricing, and the highest levels of service," said Dale Peterson, President of "Our customer experience is very positive and scores high in our survey results, enhancing the 'Powered by' partners brand." Visit or call 866-625-2668 to: Get more information on how Preferred Placement® technology can add value to the auto financing process About is a subsidiary of Horizon Digital Finance, L.L.C., and a nationally-licensed direct-to-customer, Internet-based auto financing marketplace utilizing Preferred Placement technology and processes. Preferred Placement helps consumers obtain auto financing with real lenders providing real loans in real time. Preferred Placement also matches approved and qualified customers with participating qualified franchised auto dealers through their auto lead generation program called Preferred Dealer. Horizon Digital Finance and are quickly becoming recognized leaders of the online direct-to-customer lifestyle financing process by providing innovative technology-driven solutions. They are located in Irving, Texas.

Editor Note: Formal and legal name of the company is; all appearances of this name should lead with a lower-case 'm'

Back to Listing of Press Releases