Partnership Brings Auto Lead Industry Change by Introducing Finance Approved, Brand Specific Auto Leads to Auto Dealers, a direct-to-consumer, Internet-based auto financing marketplace, announces their partnership with BlueSky Marketing to provide full-spectrum, finance approved, and brand specific auto leads to auto dealers., a direct-to-consumer, Internet-based auto financing marketplace, announced their partnership with BlueSky Marketing, a leader in automotive direct marketing and lead generation, who will market their Preferred Dealer® program to franchise auto dealers. BlueSky Marketing will make's Preferred Dealer® program available to automotive dealers across the country, starting in February 2006. This partnership creates a full-spectrum, brand specific auto leads opportunity for both approved direct finance customers and F&I qualified customers, never before available in the auto industry. "The Preferred Dealer® Program is a perfect addition to BlueSky's superior lead generation services, said Rory Holland, EVP, Marketing at BlueSky. "With the Preferred Dealer® Program, dealers receive the highest quality leads available in the auto industry - brand specific, finance approved purchase request leads, resulting in more vehicle sales and a great car buying experience for consumers." "Our finance approved customers arrive with a loan package-in-hand that includes a check, and are ready to buy. The partnership with's Preferred Dealer® Program and BlueSky Marketing, is a natural progression in the auto-buying process for our customers, while providing a unique, highly qualified source of ready to buy customers for the dealer network," said Greg Thibodeau, CEO of's Preferred Dealer® program is new to the auto lead industry as it provides vehicle-specific, finance approved purchase request leads. Auto dealers receive more approved and qualified buyers, saving time, streamlining the auto buying process and increasing auto sales revenue. Adding's Preferred Dealer® program strengthens the value that is provided to the BlueSky Marketing select dealer network by adding an expanded customer purchase opportunity. Call 1-214-540-3350 or visit or to: Learn about how's Preferred Dealer® Program generates auto leads

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